People mean different things when they talk about Influencers. We are focused on helping you discover and build relationships with people that are writing for websites in your niche. We believe by doing this you can find new partners, new writers for your blog, new speakers for your webinars and of course, new potential fans, affiliates and advocates for your products and brand.
We are focused on trying to find people with a deep interest in your niche, who will help you drive organic traffic as they can generate real organic traffic from real buyers. Clearly the topical relevance and authority of these authors will go a long way in improving your organic rankings.