Amie Sparrow heads up Digital PR at Blue Array. She has worked in both digital and traditional PR and marketing roles for a diverse mix of industries in a career spanning more than 15 years. In the past five years she has built a digitally-focused PR department for a company in-house as well as shaping and leading the Digital PR offering at Blue Array SEO.
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Learn how you can use the latest digital PR techniques to increase the exposure of your brand by gaining online coverage on well known sites, social media platforms and generating high quality links and referral traffic. This practical step-by-step guide gives you the essential information you need to start this process yourself or at the very least brief a digital PR agency.