Review our latest assessment of how Google's SGE feature is going to change the SERP as you know it. This has implications for rank tracking, content strategy, page optimisation, content quality and more.
How to use Google Data Studio for SEO Reporting
We're so confident that no other SEO platform's Data Studio integration is as robust that we'll put your dashboard together for you!
4 types of Google /Looker Data Studio reports and templates for SEO professionals
Let’s look beyond the obvious Google Analytics dashboards, reports and templates available in the Data Studio community gallery to discover practical, actionable reports for professional SEO teams.
Monthly SEO templates
We make it easy to have a ‘live’ report that presents rankings, crawl, links and share of visibility in one easy to understand report.
Local SEO templates
For multi-location brands you can track your keywords across the country from multiple locations (down to the storefront) and report on your local rankings with heatmaps to track and manage your presence in Google Places as well as web search.
Global SEO templates
Breakdown your market share% by country and category versus your competition in the countries you serve internationally.
Completely customised reports
We integrate and sync big SEO data at a granular level into your Google Big Query account. This means you can analyse the data in any way you see fit, including mashing the data up with your own internal business data.
Monthly SEO Reports for agencies and in-house SEO teams
All the essential SEO data that you would want to share is neatly stored, analysed and presented to you in a pre-built Google Data Studio template that you can easily edit.
Google Analytics
Google Search Console
Keyword Rankings
Share of Search%
Crawl errors
Backlink profile versus competitors
Local SEO Reports for multi-location brands and franchises
You can track hyperlocal rankings in the platform and sync this data into Big Query. This means you can easily visualise your local SEO performance in organic and Google Local packs for both desktop and mobile users nationwide.
Visualise rankings on a nationwide or global map
Use heatmaps to spot problem areas
Track improvements in organic and local rankings across hundreds of locations
Find problem locations
Find high performing locations
Assess the competition at local and national level
Global Share of Search reporting for multinationals and international retailers
Track the success of each local online store versus your competition. See overall performance globally and break it down against competitors by country and category.
Ideal for global or continental SEO teams
Compare SEO Share of Search%
Compare SEO Visibility and rankings
Enhance with analytics or Search Console data
Show problems and opportunities for each country and category
Show problems and opportunities for each category globally
Custom SEO reports that are aligned to business goals and KPIs
As the data is stored in Big Query you can easily merge it with other data sources, whether that’s from other SEO tools or your internal business data.
For example, data about sales, revenues or margin at product or page level can be used to create meaningful commercial SEO strategies that drive traffic that converts to sales and helps your SEO team drive real commercial results.
Integrate with data from other SEO tools
Integrate with internal business data
Align SEO goals and KPIs with organisational goals and KPIs
Justify SEO budgets by forecasting increases in organic revenues (not just increases in organic rankings or visibility)
Create exactly the business dashboard that your company needs to see the real value SEO delivers
Let's put together a killer Google Data Studio dashboard for you for free!
Simply get in touch and we'll setup a short online meeting where we can discuss your goals and work out whether our out-of-the-box solution gives you exactly what you need.
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Featured Posts from our blog
Expert content from our team and our friends.
Read new about our software and algorithm updates, SEO advice and opinion.
Unlock the power of keyword clustering with our new feature, using variable SERP similarity analysis to group similar keywords. Set your own thresholds to refine your SEO and content strategies, making sure every keyword counts. Streamline your efforts, avoid content overlap, and gain competitive insights with ease.
Check out the latest version of our comprehensive SEO report. Version 1.1. contains two new reports that will help you report on SEO performance overall and at tag group level and discover opportunities to rank for valuable Universal SERP features.