We conducted a study of 1,000 popular commercial search terms to try and develop a picture of the probable impact of Google's new SGE experience on organic rankings and performance. The research depicts a scary picture of potentially dramatic falls in organic visibility for many sites.
What are the obstacles to using Big Query for your next SEO project?
Well, at first it can be a little daunting. The interface is definitely built for technically minded people. But don't worry, we fully automate the whole process for you.
You want to use Google Big Query but don’t have the engineering resources or technical know-how in-house or budget to outsource?
Don't worry we can take care of it for you.
You’re not sure how to get all the SEO and business data you need into your Big Query dataset and then how to keep it up-to-date?
You authorise connections to your data and we import it all for you automatically and keep it up to date.
Do you need technical help to build the Data Studio dashboards on top of Big Query?
You can just copy and edit one of the many Google Data Studio SEO templates we've already built, or, we can build a custom one for you.
We make it so easy to connect to your analytics and search console data and merge it with rankings, backlinks, share of search and SERP data.
We automatically update Big Query as your SEO data sources are refreshed. We even stream data that changes more frequently to keep our SEO platform and your Big Query data in sync.
You do not need to write a single SQL statement. Not one word. We’ve normalised the data to make it easy to get the views you need.
Don’t spend days putting together custom dashboards in Data Studio or PowerBI or Tableau. We’ve already done the hard yards, so just copy, paste and (if you like) edit our templates for eCommerce, MNEs, Enterprise SEO, SEO agencies and local search.
Is Big Query the answer to my SEO team’s problems?
Why might you want to use Big Query for SEO? Well, it will almost certainly solve a large number of common issues that enterprise SEO teams encounter.
How do I get my SEO data into Big Query?
Well you could manually import it yourself, or, import it using each data provider's API. Or, you could connect our platform to Big Query and press a button!
How do I explore and visualise the data in Big Query?
Do I need to learn SQL?
Well the good news is, you do not need to learn SQL (although for some advanced data manipulation you will find this useful) as we prepare everything for you.
You can easily explore the data by viewing the schema of a table, seeing a preview of the top 100 records, or exploring it in Google Sheets.
If you know a little simple SQL then you can run some queries to get exactly the data you need and download it to .csv files and Excel.
Perhaps though, the easiest and the best way to explore it is by using Looker (Google) Data Studio.
Why connecting Big Query with Google Data Studio is perfect for Enterprise SEO teams
Whether you are running one large site or lots of large sites, chances are high that your market is highly competitive and you need to be able to extract insights easily from billions of rows of data.
Data Studio gives you an opportunity to do this and query billions of rows in Big Query with sub-second response times.
Looking to adopt Big Query to power your SEO?
We'd love to help with either our out-of-the-box or custom solution. Let's talk.
Review our latest assessment of how Google's SGE feature is going to change the SERP as you know it. This has implications for rank tracking, content strategy, page optimisation, content quality and more.
Unlock the power of keyword clustering with our new feature, using variable SERP similarity analysis to group similar keywords. Set your own thresholds to refine your SEO and content strategies, making sure every keyword counts. Streamline your efforts, avoid content overlap, and gain competitive insights with ease.