Generative AI is going to change every aspect of Search Engine Optimisation in the immediate future.
From evolving user behaviour to AI-powered search engines and chatbots, the SEO landscape is shifting fast. Equip your team with the right SEO software, AI-driven insights, and expert personalised guidance to continue growing organic traffic that converts.
SEO isn’t just about rankings - it’s about impact.
In a world of AI-powered search, professional SEO teams need more than surface-level insights. You need data-driven precision, scalable automation, and reliable AI-driven strategies that turn rankings into revenue.
Authoritas is the enterprise SEO platform built for high-performance teams - empowering you with deep AI search analytics, competitive intelligence, and actionable insights that move the needle on organic growth.
If you're competing in a tough landscape and need a smarter, more scalable way to drive measurable business results from SEO, then let’s talk.
We could compare features to SEMrush, Ahrefs and other SEO tools all day long.
But, what really matters is how we support you to achieve tangible, meaningful results for your business, by working with you and your team to harness our data and technology.
Our clients need to track and analyse millions of keywords cost-effectively. They need to benchmark their whole industry and perform crawling and duplicate detection across millions of pages.
Authoritas provides the robust SEO analysis software needed for this level of scale.
Let the data tell the story. Automatically analyse millions of keywords per country to identify and capture the best ROI by integrating SEO and business data.
Our search engine optimisation platform gives you the tools to drive transactions, sales leads and revenues from innovative organic growth initiatives.
Don’t put your neck on the line without running through a variety of scenario models.
Our seo software toolset includes a forecasting module needed to model and make confident business decisions.
Is it time to review whether your current SEO toolset is simply giving you more to look at, rather than more to go on?
Consolidate your tools with Authoritas.
Communicate, collaborate and cooperate with the SEO team and other internal departments and external agencies.
Our SEO platform streamlines communication for better collaboration.
Report on what’s actually important to each stakeholder group with custom reports combining SEO and business data.
Our website software makes it easy to create custom reports for any stakeholder or client.
The AI-powered content assistant makes your SEO budget go further. Maximise your ROI with our efficient seo management tool.
We've been building SEO software since 2009 and are continuously updating and enhancing our existing toolset and building new SEO tools. Our seo software platform is constantly evolving to meet the needs of and feedback from our clients.
The industry's most accurate and feature rich keyword rank tracking software - including in-depth Google AI Overview insights.
Conduct unlimited keyword research in over 50 countries using our keyword research tools.
Discover valuable new keywords and uncover hidden opportunities to expand your reach and attract more traffic.
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Understand the questions people are asking about your industry and create content that answers them effectively. Our SEO platform delivers insights that underpins an effective content strategy for AI Search.
Mine Google's People Also Ask results to generate relevant questions for your content team.
Benchmark your SEO visibility and share of search % against your whole industry or selected competitors.
Analyse your market share and identify opportunities to gain a competitive advantage. Our SEO website software makes tracking your progress simple.
Automate your multilingual content strategy data gathering by analysing and clustering millions of keywords.
Develop and implement a data-driven content strategy to attract and engage your target audience. Our seo data and tools help create content tailored to user intent.
Research any domain worldwide and download an unlimited number of keywords.
Gain a complete overview of your website's visibility in search results. This allows you to make informed decisions about your SEO strategy.
Track your SEO peformance by category over time.
Our visibility tracking tools helps you keep your SEO projects on track and achieve your goals.
Use OpenAI's GPT-4o Large Language Model (LLM) to write content using AI at scale.
With our integrated SEO editorial workflow tools, your digital marketing and editorial team can increase their effectiveness and output by creating, editing, regenerating, approving and downloading custom content types.
Our AI-powered SEO analysis software boosts content effectiveness.
Crawl your website and find and resolve SEO problems. Integrate with analytics, backlinks and keywords to audit your content.
Use our Big Query integration to create always-on Content Audits to help you identify pages to delete or improve.
Analyse your pages and your competitors’ pages to see how well you are performing for Google’s Core Web Vitals.
Improve your website’s UX with our analysis tools and website optimisation software that supports continuous improvement.
We re-crawl your backlinks and your competitors so you can clean up your link profile and mine your competitors’ best links.
This requires a paid subscription to a Majestic Open Apps API key.
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We find people that are ranking for your monitored keywords so that you can contact them for outreach and PR purposes.
Completely customised for your niche by discovering authors that are ranking in the SERPs for your target keywords.
You can export many common SEO reports you need to in .csv or .xls format.
Alternatively, use our advanced SEO reporting in Looker Studio and Big Query with a range of pre-built SEO reporting templates and diagnostic reports for in-house and agency SEO teams.
Our Google Big Query integration enables you to easily analyse SEO and business data to make commercially focused SEO decisions.
We have a number of off-the-shelf advanced Data Studio SEO reports covering all aspects of SEO that you can copy, use and edit.
We integrate and store your Google Search Console data, so you have a constant source of new keyword data.
Integrate with your chosen web analytics provider’s API, and overlay these metrics alongside our SEO data to prioritise decisions.
Use our SEO ROI calculator to build realistic forecasts based on keywords or keyword tag groups that help you secure SEO budget.
Create simple and useful SEO dashboards covering Share of Search, keyword rankings, backlinks and more.
Use our SEO alerting system to keep up-to-date when key events impact your SEO performance.
Research, store and manage all your link building contacts and agreements in one place with our simple CRM and task manager.
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You can manage thousands of sites in the platform, so having platform API access to programmatically add and manage them is essential.
Using the Authoritas SEO platform, integrated seamlessly with Google BigQuery and paired with their Looker Studio report templates, has truly revolutionized our SEO reporting process. We can effortlessly track high-level trends and gain critical insights that guide our strategy. The ability to dive deep into detailed data, especially for page optimization, has empowered our team to make informed decisions quickly and effectively. This combination has transformed how we approach SEO, providing both a comprehensive overview and the granular detail needed to stay ahead in a competitive landscape. Our clients benefit from easily-created Data Studio SEO dashboards that provide valuable insights that are hard to find elsewhere.
It was awesome working with you too. I haven’t had a relationship with a vendor that was quite as responsive and helpful as you are.
We really enjoy our regular sessions with senior members of the Authoritas team. We’re 100% committed to achieving the best possible SEO results for our clients and it’s great to know that we’ve got a long-standing partner listening, supporting and developing optimisation tools that will help us achieve our goals. We’re excited about the migration from V7 to V8 of the platform in 2023 and looking forward to continuing over a decade’s worth of collaboration.
I love the Authoritas Keyword Ranking API! It has enabled me to collect vast amounts of data (hundreds of millions of data points through the Brand SERP lens - aka "what does Google understand") that have enabled me to understand how Google "learns" and how to optimise the Brand SERP, trigger Knowledge Panel and push information into the Knowledge Graph from the outside without resorting to tricks and spam. (I don't think many people realise that Knowledge Panel spam is a HUGE thing - maybe Penguin and Panda will seem like glitches in years to come).
We need a rank tracking solution that fits an international SEO setup covering 100 domains, 30 languages and multiple search engines. Linkdex/Authoritas matches our requirements really well. The team is also a pleasure to work with, it feels more like a partnership rather than a traditional supplier-client relationship as we support each other with insights, ideas and solutions to succeed.
We appreciate you are probably already working with one (or more) other SEO tools or APIs.
Discover for yourself what's different about our approach and what this means for you.
An SEO platform or software suite is typically a cloud-based piece of software that is delivered over the internet as a subscription service (“SaaS software”). There are a few remaining desktop PC and Mac software suites, but most modern SEO toolsets are now SaaS.
There are thousands of different SEO tools online today, but a tool solves a single use case, whereas a platform is a collection of SEO tools that are integrated together to solve multiple use cases in one place. Authoritas is a comprehensive SEO software platform.
There are about a dozen or so SEO platforms worldwide that can truly be described as providing a comprehensive all-encompassing SEO technology solution that has data and solution to cover the whole SEO process from keyword and market research, through to keyword rankings, content optimisation, backlinks and SEO reporting.
Authoritas is one of these SEO platform companies, others include; Brightedge, Conductor, SEO Clarity, SE Ranking, Ahrefs and SEMrush.
Consider longevity, scalability, a well-rounded feature set, first-class support, and value for money when choosing an SEO platform.
1. Longevity in the market and a proven track record. Today, it’s easier than ever to create a SaaS SEO app that caters to a single use case and platforms can come and go. What will happen to your data if they disappear overnight?
2. Scalability. It’s easier than ever to create a SaaS SEO app that caters to a single use case and handles a limited number of customers. But its’s much harder to create a robust platform that satisfies a number of critical SEO use cases and a huge volume of websites and data.
3. A well-rounded feature set. An all-in-one platform must help you through all 6 stages of a successful SEO project with tools and data to help you research the industry, create forecasts to justify SEO budget, plan your SEO and content strategy, audit your website, optimise and create content and run and measure outreach campaigns.
4. First-class support from senior SEOs. Healthy and growing organic traffic is the lifeblood of most online businesses. Get the best advice and help from senior SEOs who have been in the industry for years, not junior client success managers fresh out of college.
5. Great value-for-money. Some of the so-called ‘enterprise SEO platforms’ charge an arm-and-a-leg for their software. You know who they are. But there are many better alternatives to some of the bigger enterprise SEO tool companies. Authoritas is one, but of course there are others. Go with a provider that has an open and transparent pricing model.
Our SEO platform and API offers a multitude of essential SEO tools, data and insights to help professional SEO teams succeed.
We believe in creating a continuous, virtuous circle of SEO success. This means we are focused on building SEO tools that help you with every stage of the Authoritas 6 stage SEO process which cover;
1. Market and Competitor research
2. Technical SEO auditing
3. SEO strategy and forecasting
4. Content creation and optimisation
5. SEO outreach PR and link building
6. Measuring results and refining your approach.
Explore the ‘Tools’ menu and find over 25 different SEO modules that will help your current SEO project gain real momentum.
There are lots of questions you need to ask about the software vendor, their capabilities and credentials and their experience in your niche. You also need to do a deep dive into your specific requirements and how well the vendor’s software meets your needs.
We’ve produced an easy-to-use Excel template that you can copy and update before sending out to your long-list of potential vendors. We’d love it if you would include us in your long-list when you’ve finished your RFP document.
SEMrush is one of the longest established SEO platforms in the industry.
It has tools and data covering paid and organic search as well as social. But because of its size, it is unlikely to give you the attention and support of senior leaders within the business that Authoritas will, to help you maximise the data to achieve your business goals.
Authoritas has many, but not all, of the same kind of data and tools as SEMrush. The biggest difference, is that we will go to an unparalleled level of depth, providing you advanced granular data and filters to aid decision making.
Ask yourself this, if many of your competitors are also using SEMrush how do you get a competitive edge?
You can read some of the main differences in the article referenced below. But, perhaps the best way to decide is to spend some time with us discussing how we can bring our SEO tools and data to bear on your SEO projects to drive results that have real commercial impact.
Ahrefs is another of the major players in the SEO tools industry. They have a comprehensive SEO platform with 5 key SEO tools. The strengths of the tool lies in the data they collect across millions of keywords worldwide. This gives you high-level data for most domains worldwide.
Authoritas has similar SEO tools and more besides, with the main difference being that senior members of our team work alongside your team, meeting regularly to help harness and customise the power of our SEO technology, APIs and data to give you a competitive advantage.
Ask yourself this, if many of your competitors are also using ahrefs how do you get a competitive edge?
Many of our clients use Authoritas in conjunction with ahrefs or SEMrush to get an extra edge over their competitors.
You can read some of the main differences in the article referenced below. But, perhaps the best way to decide is to spend some time with us discussing how we can bring our SEO tools and data to bear on your SEO projects to drive results that have real commercial impact.
No, definitely not. You can self-serve and never speak to anyone if that’s your preference.
You can create a free account from our pricing page. If you would prefer to speak to someone upfront then we would be delighted to have an online meeting with you.
You will meet with a senior member of our team who has many years of SEO experience, so they understand your pain and challenges and can give you a no-nonsense assessment of whether we are a good fit.
Just complete and submit your details on the form on this page and we’ll be immediately.
Let's spend 30 minutes discussing your critical SEO challenges and exploring whether we have the right set of solutions and approach to help you grow organic visits and sales faster than ever.
Schedule a consultation today!
Expert content from our team and our friends. Read our original SEO research studies, news about our software, algorithm updates, SEO advice and opinion.
This post breaks down the best AI brand monitoring tools, helping SEO professionals, PR teams, and marketers track brand visibility, sentiment, and AI-generated citations across platforms like Google AI Overviews, ChatGPT, and Perplexity AI. Find out which tools offer the best insights, competitive analysis, and reporting to keep your brand ahead in the AI era.
Our latest research study delves into the volatility of Google’s search results, focusing on AI Overviews, organic rankings, and SERP layout shifts. Over a two-to-three-month period, we found that 70% of ranking pages in AI Overviews change, highlighting a significant fluctuation compared to organic rankings. Interestingly, AI Overview rankings and snippets evolve independently of organic results, and changes in SERP layout have minimal impact on ranking stability. With AI-generated search results constantly shifting, understanding SERP volatility is critical for SEO strategies. Read our full report to explore key insights, methodology, and actionable takeaways.
This unique AI Overview research conducted with Dave Cousin (DavetheSEO & Co.) analysed 10,000+ keywords to reveal how AI Overviews appear differently across search intents. Problem-solving and specific question intents dominate AIO appearances (74% and 69% respectively), while topic research shows surprisingly low rates (3.37%). The findings suggest SEOs should prioritise intent-specific optimisation strategies, especially for problem-solving and specific question content.
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