Simply the most accurate and insightful link data available. Authoritas recrawls Majestic link data and enhances it to make link data more actionable, so you can turn incredible data into incredible insights.
Backlink Data & Profiling
Using the Link Data section will help you discover:
- Your relationship to the media landscape
- Which websites, website types (blogs, new sites, or forums, for example) and authors have linked to you, your competitors and other media stakeholders
- Which pages or content are most frequently linked to and from where
- Any of your backlinks which may be low influence or relevance causing damage to your site’s online reputation
- How your and your competitors’ backlink profiles have changed over time – e.g. New authoritative links from influencers, New Links, Dropped Links
Comprehensive Backlink Profiling
Backlinks from other websites are widely acknowledged by SEOs, and even Google, as one of the top 3 ranking factors!
Get in-depth tracking of your link data with our enhanced Majestic data integration. This gives you access to features that you cannot get from Majestic, or any other link data provider, such as;
- Access to the full Majestic fresh index of >3 trillion URLs
- We re-crawl your backlinks to improve accuracy and provide additional signals
- Get an Authoritas Relevance and Influence score for each backlink to help you find your best links and potentially toxic links
- Use unique filters and signals to make link data more actionable, including authors, site types, video, rel=publisher and more
Track Competitors’ Backlink Profiles
Add multiple competitors and get a comprehensive view of the sites linking to you and your competitors across your industry. Use these detailed insights to discover new link partners and fuel your outreach programmes.
- Review and benchmark new quality links for better competitor intelligence
- See which sites are linking to a specific competitor or more than 1 of your competitors
- Prioritise which links to evaluate using Relevance, Influence, number of Linking Pages and Also Links To (how many sites the referring domain also links to)
- Evaluate followed/no-followed links
- See which links have already been added to your Link Campaigns and add new potential links
- Discover Authors and Contacts to add to your SEO CRM
- Discovers sites using rel=publisher – can be useful in identifying potential media partners and affiliates
- Find social profiles on LinkedIn, Twitter and Facebook
Tip: Use the ‘Show Me’ quick filter to see “Recent links from Authors on influential sites”.
Advanced Backlink Filtering
You can control the timeline for analysing link data – monthly, twice a month or every two months. This consumes your domain link index credits (1 per analysis). You can also filter huge volumes of link data by:
- Type of Site
- TLD (Top Level Domain), e.g. .Com; .fr or .co.uk websites only
- Country
- Link anchor text
- Influence score
- Title or URL
- Link Target URL
- Follow/No Follow
- Has Author
- Is Publisher
- Author’s Name
- Video
- Social Network
- Also Links to me
For example; filter by Link Target URL will allow you to discover and investigate all the backlinks to a specific page on a competitors’ website. This is really useful when you are going head to head with one or more competitors for top rankings and you want to ensure you have an edge.
- Blog
- Forum
- PR
- News
- Article
- Wiki
- Resource
- Social
- Directory
Link Detox – Toxic Link Detection
Ever since the Penguin update Google has been penalizing sites with suspect link profiles:
- By having a continuously updated source of backlink data and meta data about those links you can root out links that may be harmful
- Track site-wide links across all linking root domains
- Filter links and linking domains by Trust Flow or Citation Flow score
- Find links coming from countries or websites you may not expect
- Download the data on the fly to create a disavow file
FAQs about Backlink Analysis
Search engines assess the quality and profile of backlinks to algorithmically assess the quality and trust of your website. This data plays a key factor in their decision about which sites should rank and at which position.
We work in partnership with Majestic SEO, the largest independent provider of who links to whom on the web. We have been working together for over 10 years and believe their combination of fresh link data with our additional crawling, verification, categorisation and analysis gives you an unparalleled link data source.
Links from questionable sources are treated as untrusted by Google and other search engines and pose the risk of a significant reduction in rank. Simply use any of the advanced filters to check your backlink profile. For example, you may want to find backlinks with a low relevance and low influence score, or backlinks from countries you don’t do business in, or links with irrelevant anchor text.
Links from questionable sources are treated as untrusted by Google and other search engines and pose the risk of a significant reduction in rank. Simply use any of the advanced filters to check your backlink profile. For example, you may want to find backlinks with a low relevance and low influence score, or backlinks from countries you don’t do business in, or links with irrelevant anchor text.
Link data can also be a valuable tool for identifying bloggers and writers to reach out to when promoting content during campaigns.
Managing the links to your website is still one of the biggest factors in improving visibility, and you can easily identify influential, relevant and authoritative sources, discover who’s linking to your competitors, and see who in your industry has been publishing the content that attracts the most backlinks. This information can be used to build valuable new links, ultimately driving more traffic to your own sites.
Interested in Seeing More?
Access all the data and tools necessary to identify authoritative sites and people that you can outreach to build mutually beneficial relationships. Book a call today and discover how we can make this data work for you.