Ultimate Guide to Technical SEO

Welcome to our “Ultimate SEO Guides”. We want to provide readers with actionable insights with regards to different elements of SEO. We understand that our market moves quickly and therefore we have invited search professionals to help contribute to our SEO guides.

In the fifth instalement of our series, we are looking at the Ultimate Guide to Technical SEO and we have three authors who have helped produce this actionable and step by step guide:

  • Georgie Kemp
  • Jess James
  • Hamlet Batista

Technical SEO is part of the “brilliant basics” of any SEO strategy. You may need to adapt how to implement the recommendations depending on the team and the website platform but it is one of the first elements of SEO that should be planned and incorporated when starting any project. Learning technical SEO can take time and is something that cannot done overnight. There are plenty of resources such as Blue Array’s SEO course and of course Moz. At Tea Time SEO, we tackled just a couple of crucial elements and our authors have shared their experience in the guide.

The Ultimate Guide to Technical SEO - Table of Contents

About the Co-Authors

Georgie Kemp

Technical SEO Executive at Vinterior

Georgie is a Technical SEO Executive at Vinterior. Georgie has a fascination around digital innovation, growth marketing, and marketplace SEO. In her spare time, you’ll find Georgie volunteering at Nottingham Women’s Centre or reading empowerment books.”


Jess James

Account Director at Erudite

Jess has a background in traditional marketing, having worked in both B2B and B2C roles before specialising in digital in 2016. Jess spent 2 years as a Senior Technical SEO Consultant at Erudite before becoming Account Director, and particularly enjoys working cross-discipline to find lucrative opportunities for clients.

Outside of work, Jess is a competitive powerlifter, so you’ll likely find her training or walking her dogs.


Hamlet Batista

CEO at Rank Sense

Hamlet was the founder and CEO of RankSense. He had a Technical SEO background with an emphasis on ecommerce and was a big part of the search community. Hamlet invented RankSense, an app to simplify implementation of SEO fixes using Google Sheets. Hamlet enjoys using automation and machine learning to solve SEO problems at scale with Python 🐍. He will be missed by all.

If there are elements you want to add where you can draw from your own experience, please contact the marketing team.

Learn how to get your Technical SEO going with help from our great authors!

The latest posts on Technical SEO from our blog

Why Umbraco is the Best CMS – Lucy Pickering

Technical SEO
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There are many different content management systems in the market place so how do you know which one to choose? We invited three experts onto Tea Time SEO to discuss what cms they prefer. Niki Mosier, Marko Saric and Lucy Pickering shared their insights and Lucy expanded on why she…

How to Choose the best eCommerce CMS – Marco Bonomo

Technical SEO
Struggling with finding the best eCommerce CMS? You are lucky! Marco Bonomo and James Bavington joined us last week to share their opinion on the best eCommerce CMS with us. Read Marco’s summary now to get an insight into your best options. Where to start Picking the right CMS can be a daunting task.…

Log File Analysis – an Introduction Guide

Technical SEO
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Last Wednesday we had Julien Deneuville together with Tom Pool and Faisal Anderson live on Tea Time SEO sharing us their tips and recommendations about log file analysis. If you missed the talk you can read a summary of Julien’s tips right below and Tom and why not read the…

Log file Analysis – What You Should Be Looking For

Technical SEO
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Last week we had Tom Pool, Faisal Anderson and Julien Deneuville joining us on Tea Time SEO talking about Log file Analysis – What you Should Be Looking For. If you missed the talk you can watch the live-stream, look at the slideshow or read Tom’s tips. There are a…

SEO Friendly Migrations – Tea Time SEO

Technical SEO
Last week we had the pleasure of inviting Kim Dewe, Joanna Lewis and Kristina Azarenko to join us at Tea Time SEO, to share their insights on how to migrate a site without losing traffic and rankings. Kim went into further detail and has expanded on her seo friendly migration…

Technical SEO – Dealing with Duplication

Technical SEO
We had a great Tea Time SEO session about Technical SEO last week with Serena Pearson, Paul Lovell and Franco Valentin. Read the insights on slideshare and the points about duplication from Serena Pearson that she further elaborated on below: 1. Create an automated system to identify pre-determined technical issues.…

Can we help?

If you are looking for an easy way to automate much of the advice given in this guide, then please book a call with one of our platform experts to explore whether we have what you need.