The SERPs API is a backbone product for our business and I’ve always been particularly proud of the way we manage this particular product. Keeping up with Google in this industry is always a challenge, but we’re pretty happy that we’ve managed to keep pace over the years and this month we added support for yet another Google SERPs feature – support for Articles:
These will now be distinguished from Top Stories (labelled “News” in the API) in a SERPs API response:
At the time of writing, I’m only typically seeing this feature appear for US 🇺🇸 results, which isn’t that surprising where Google is concerned, as I’ve often seen a lot of SERPs features rolled out in the US before Google rolls them out to its other supported regions.
We also added support for a couple of new regions – the small Caribbean islands of Guadeloupe and Martinique.
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The API supports all major search engines in many of the large markets and languages globally (desktop or mobile rankings). It is also geo located to decimal lat/long and can be used for high volume queries across all the major search engines.
Looking for new ways to produce more content, more efficiently? (Who isn’t?) Authoritas has designed a new module to help with just that. Our new AI Content Assistant tool will help you create new content with only a few keywords or phrases.
To help you make even more informed decisions about your content strategy, our API now can tell you the Page Structure of the top 10 ranking pages on the SERPs.
Things used to be a lot simpler. Google would just serve up approximately 10 blue, organic links per page (plus some Ads at the top), so to work out your organic rank, you simply had to see how far down that list of links you were.
In this post, we share some details of what the new features look like and how SEOs can use them to good effect for their SEO and content marketing campaigns. We’ve also shared some of our thinking behind our approach to analysing user intent in search and how we’ve constructed our model(s) and have contrasted this to some limitations we have experienced using other keyword intent models promoted by leading SEOs.
Back in April 2015 Google released an update that started to penalise sites in mobile search which weren’t ‘mobile friendly’. This meant that some sites were more likely to rank differently in mobile search compared with desktop.
We made a small release today to add support to the platform for keyword rank tracking in Yandex. This might seem like a small update, but it actually consumed quite a lot of development time, as we found the Yandex markup to be quite a bit different to other search engines’ markup.